BondAuction and RetailBook are working together to explore how modern technology can open primary debt capital markets to a greater proportion of society, enabling retail investors to participate in new issues on the same terms as institutional investors.
By combining BondAuction’s trusted institutional grade infrastructure with RetailBook’s ability to reach, educate, and support investors safely and compliantly, both organisations are creating a pathway for issuers to access a broader and more diverse investor base while strengthening fairness, transparency, and resilience across the market.
RetailBook’s platform not only connects self directed investors to primary market opportunities but also provides foundational education, guidance, and enablement tools to help individuals understand how primary capital markets work, how to assess opportunities, and how to participate responsibly. This supports informed investor decision making and helps build long term financial confidence across society.
BondAuction’s platform provides a transparent means of participating in Primary Debt Capital Markets. All investors pay the same price for a deal, but the platform rewards the keenest bids with a full allotment, the meritocracy offered is key for this investor group.
Stacey Parsons, Managing Director, RetailBook, comments:
Equal access to primary markets should be a defining feature of a modern financial system. By working together with BondAuction, we can bring retail investors into primary debt transactions confidently and safely supported not just by access, but by the education and tools they need to participate on the same footing as institutions.
Spencer Maclean, CEO, BondAuction, adds:
Our infrastructure is designed to serve the full market. Working with RetailBook enables us to help issuers reach a wider pool of informed investors and supports the evolution of a more inclusive UK debt capital market.